Tricker PR delivers high profile, sustained results for business to business clients.
Securing high profile media exposure, direct mail campaigns, e-communication, B2B social media, marketing materials and websites all within the framework of a dynamic strategy, Tricker PR generates high profile outcomes for clients.
Aberdeen Asset Management
Tricker PR works with Aberdeen Asset Management on its CSR projects in the UK – you’ll also see the Universities’ Boat race example in this section. The Aberdeen Asset Thomas Glover scholarship is granted to a Scottish student annually (in association with the Japan Society of Scotland) to enable them to study Japanese intensively in Tokyo. Promoting the scholarship in advance through media relations and then publicising the eventual winner, Tricker PR also commissions photography of the student to accompany the press releases and features.
When Aberdeen Asset Management gifted a stone from Braemar to the British Memorial Garden at Hanover Square in New York to commemorate the loss of British subjects lives in the World Trade Centre attacks, Tricker PR drafted press releases for issue in the UK and the USA as well as distributing images of the garden from its royal opening by the Queen. (Google ‘Aberdeen Asset Management Braemar Stone’ and you’ll get a feel for how widely the story travelled...)
Supporting young talent is a key objective of the team at Aberdeen whether this is in the field of sport or the arts. When Aberdeen supported an exhibition of images from her book ‘A Child From Everywhere’ in London, Tricker PR regionalised releases about the children in the book to endure wide UK pick up of the story and a front page in The Big Issue for the book.