is a highly creative, award winning PR agency specialising in fast-moving media relations for a wide range of business to business (B2B) and consumer clients (B2C).
Tricker PR has variously been described in the media as: "Indefatiguable and Enthusiastic PR" The Scotsman, "Terrifyingly switched on PR" The Daily Express, "Top Scots PR" The Daily Record. This small selection of the company's portfolio of consumer work shows why...
Highland Feast
Promoting events is a Tricker PR strength. For Highland Feast, a month long, multi site food and drink festival, we combined excellent imagery, press releases and features, targeted what’s ons, quirky stunts, recipe features and profiles of those behind the festival to deliver a powerful campaign.
Photography was key to the campaign success – from the stunning chefs hats on Loch Ness images to Isla the Highland Cow with her ‘Kickerbocker’ Glory and the ‘Ban The Pumpkin/Bring Back The Neep’ stunt.
Every willing to get ‘hands on’ the team spent days ‘hawkin’ neeps – which was accompanied by the distinctive ‘aroma’ of raw turnip all around the office. When the turnips were too hard for spoons we resorted to pineapple corers! It was worth it though as the results were excellent.
Ninety two pieces of media coverage were secured to pre promote the festival including two television features, live radio, wide range of web coverage and media coverage in:
- The Guardian
- The Sunday Times
- The Times
- The Sunday Herald
- Scotland on Sunday
- Spectrum
- The Scotsman
- The Herald
- Sunday Post
- Good Housekeeping
- Scottish Field